On the afternoon of May 28th, the press conference for the 2024 World Snooker Xi'an Grand Prix was held at Xi'an SKP Center. Legendary seven-time World Champion Ronnie O'Sullivan, representatives from more than 70 brands, guests, fans, and media reporters were in attendance.

At the press event, it was announced that the 2024 World Snooker Xi'an Grand Prix, a new IP event under the World Snooker Tour (WST), will be held at the Qujiang E-Sports Center in Xi'an from August 19 to August 25. This will be the first time Xi'an hosts a high-profile snooker event with a total prize of £850,000. 72 top international players, including Ronnie O'Sullivan, Judd Trump, Mark Selby, Ding Junhui, and Luca Brecel, will compete in thrilling matches.

At the press conference, Anthea Heffernan, Regional Cooperation Counsellor at the British Embassy in China, stated that the World Snooker Tour is a flagship sporting event of the UK. The World Snooker event landing in Xi'an for the first time is significant. The relationship between China and the UK will be further strengthened, and Xi'an's image as an international sports city will also be enhanced.

Wang Xiaojiong, Executive Deputy Secretary-General of CBSA, stated that in 2005, the World Snooker China Open settled in China for the first time. Over the past 20 years, Snooker in China has rapidly developed, blending the essence of Chinese culture with the tranquil nature of Snooker, thus creating a wide fan base in China. With the 2024 World Snooker Xi'an Grand Prix held in the city, Snooker will rise again in the Chinese market.

Renowned snooker player Ronnie O'Sullivan presented a signed snooker cue.

The World Snooker Tour is among the most professional and influential events worldwide. As the first ranking tournament of the 2024/25 season will be held in Xi'an, the city's image will be burnished and the sports industry in Shaanxi will be largely developed.